Yes, the name is different.
There are an awful lot of very general book blogs out there, and almost all of those bloggers are better at it than I am. And so I've decided to be a bit more specific. I've been doing nothing but reviewing reviews for the last couple weeks, and I like it. From now on, this blog will focus on hunting down stupid reviews.
Of course, you can still expect me to regularly plug my favorite authors and post cool links and such.